05 | Sustainability Challenges

In order to achieve the ambitious goals of the various European and international agreements, which I have examined in more detail in my last two blog posts, many challenges need to be overcome.
Environmental issues are inextricably linked to social and economic factors, as changes in one area will inevitably have a major impact on the others. (1)

The shift to renewable energy and the move away from fossil fuels are crucial to mitigating climate change. (2) However, this transition presents complex social and economic challenges. On the one hand, the energy transition promises a more sustainable future and a reduction in environmental impact through the use of renewable energy sources such as solar, wind and hydropower (3).
On the other hand, job losses and economic restructuring in fossil fuel-based sectors could lead to social unrest and economic turmoil (4).
The socio-economic transition associated with the energy transition raises questions about how to protect jobs and maintain livelihoods in fossil fuel-dependent regions. Job losses in the fossil fuel industry could severely impact entire communities and cause social tensions (4).
Economic transformation also requires investment in new technologies and the retraining of workers. In addition, policies and economic incentives need to be put in place to ensure a just transition and support affected communities (5).

The path to a sustainable energy future therefore requires a balanced approach that takes into account both environmental goals and the needs of society and the economy. The development of social safety nets, investment in new areas of work and a socially just and comprehensive transition plan are crucial to meet the social and economic challenges of the energy transition.

However, tackling the challenges for a more sustainable future requires much more than just political action. It is undeniable that political decisions and legislation play a key role in shaping sustainable change. But relying on them alone cannot fully bring about the much-needed change. Rather, a more sustainable future requires comprehensive individual commitment and collective responsibility to tackle the most urgent environmental problems.

Individual behavior and consumption patterns play a significant role in environmental pollution and climate change, but also bring with them many challenges.
Energy waste, excessive consumption of resources and environmentally harmful consumer habits are just some of the factors that have a negative impact on the environment.

When it comes to energy consumption, every individual can make a contribution by using renewable energy, using energy more sparingly at home and at work and choosing energy-efficient appliances. However, the high cost of purchasing these items can be a barrier. In addition, converting to environmentally friendly alternatives often requires technical know-how or infrastructural changes that not every private individual can carry out independently.

There are also challenges when it comes to the mobility transition. The promotion of environmentally friendly means of transportation such as electric cars can be problematic due to still limited charging stations and high acquisition costs. Furthermore, especially in regions with poor public transport connections, the use of a private car is often essential. Sensible alternatives must first be created before a complete change in this area can be realistically implemented.

Concerning our purchasing behavior, we should fall back on sustainable products whenever possible. This applies to both food and other consumer goods such as clothing, furniture or household appliances. However, these are currently usually offered at higher prices than less sustainable alternatives, which makes access more difficult for the wider population.

Furthermore, it is fundamentally difficult to reach the entire population equally and raise awareness of the aforementioned issues.
To sum up, it is to say that the responsibility for sustainable change lies heavily with individuals, but must be supported by commitment and change at corporate, community and government level. This requires political will and well-coordinated, long-term action.

(1) European Environment Agency. (2023). Sustainability challenges. European Environment Agency. youmatter. Sustainability – What Is It? Definition, Principles and Examples. https://youmatter.world/en/definition/definitions-sustainability-definition-examples-principles/

(2) Greenpeace. (2021). Kohleausstieg: Je schneller desto besser fürs Klima. Greenpeace. https://www.greenpeace.de/klimaschutz/energiewende/kohleausstieg

(3) Umweltbundestamt Österreich. (o. J.). Erneuerbare Energie. umweltbundesamt. https://www.umweltbundesamt.at/energie/erneuerbare-energie

(4) Lauro, I. (2022). Was bedeutet die Energiewende für die Zukunft der Arbeit? Schroders. https://www.schroders.com/de-at/at/finanzberater/insights/was-bedeutet-die-energiewende-fur-die-zukunft-der-arbeit/

(5) Europäischer Rechungshof. (2022). EU-Förderung für Kohleregionen: Begrenzte Ausrichtung auf den sozioökonomischen und energiewirtschaftlichen Übergang. https://www.eca.europa.eu/Lists/ECADocuments/SR22_22/SR_coal_regions_DE.pdf

04 | Overview of international agreements on sustainability

Although the goals of European environmental protection agreements such as the 2050 long-term strategy or the green deal are very important, achieving climate neutrality in Europe by 2050 will only have a limited impact on mitigating climate change if other countries do not take similar measures. International agreements, such as the Paris Agreement and the Kunming-Montreal Global Biodiversity Framework, as well as the Sustainable Development Goals, are key to global action. (1)

On December 12, 2015, the Paris Agreement was adopted at the UN Climate Change Conference (COP21). It represents a milestone in combating climate change and adapting to its effects, as it is recognized as binding by all states of the world (2)(3).

The Paris Agreement sets out long-term goals that represent a guideline for all nations:

  • Significant reduction in greenhouse gas emissions
    – Limiting the global temperature rise to well below 2°C above pre-industrial levels
    – Continue efforts to limit it to 1.5°C above pre-industrial levels (2)
    – Limiting global warming to 1.5°C is only possible if greenhouse gas emissions peak by 2025 at the latest and fall by 43% by 2030 (3)
  • Evaluation of joint progress at regular intervals
  • Provision of financial resources for developing countries to
    – Mitigate climate change
    – Strengthen resilience
    – Improve the ability to adapt to climate impacts (2)

How it works

  • On a five-year cycle, countries are required to submit increasingly ambitious climate action plans, each known as a Nationally Determined Contribution (NDC) (2)
  • The NDCs serve as a document in which countries set out the measures they will take to reduce their greenhouse gas emissions in order to achieve the goals of the Paris Agreement, strengthen their resilience and adapt to the effects of climate change (3)

Mutual support between the countries

  • Funding
    – Industrialized countries are encouraged to provide financial support to countries with fewer resources
    – Support of voluntary contributions from other Parties
    – Need for substantial investments to significantly reduce emissions and adapt to the negative consequences of climate change
  • Technology
    – Development and transfer of technologies to improve resilience to climate change and reduce greenhouse gas emissions
    – Technology framework that accelerates the technology development and transfer mechanism through its policy and implementation arms
  • Capacity building
    – not all developing countries have sufficient capacity to address the challenges of climate change
    – Industrialized countries are called upon to increase support for climate-related capacity building measures in developing countries (3)

The Kunming-Montreal Global Biodiversity Framework is a global agreement concluded in 2021 to counteract the ongoing loss of biodiversity and promote the conservation, restoration and sustainable use of biodiversity.

  • The fundamental importance of biodiversity for human well-being and a healthy planet has been recognized
  • food, medicine, energy, clean air and water, safety from natural disasters, recreation and cultural inspiration are all based on biodiversity
  • Guidance for global policy and action on biodiversity in the next decade
  • Stakeholders: governments, international organizations, civil society, indigenous peoples and local communities, the private sector and scientific and academic institutions
  • Call on the United Nations General Assembly to monitor progress in implementing the Framework (4)

The 17 Sustainable Development Goals form the heart of the 2030 Agenda for Sustainable Development, which was recognized by all member states of the United Nations in 2015.

  • common concept for peace and prosperity
  • Urgent call for action as part of a global partnership to all industrialized and developing countries
  • they state that the eradication of poverty and other disadvantages must go hand in hand with strategies to improve health and education, reduce inequality and boost economic growth
  • at the same time, climate change must be tackled and oceans and forests must be protected (5)

Figure 1 shows the each of the 17 Sustainable Development Goals individually.

Figure 1: 17 SDGs (5)

(1) European Environment Agency. (2023). Sustainability challenges. European Environment Agency. youmatter. Sustainability – What Is It? Definition, Principles and Examples. https://youmatter.world/en/definition/definitions-sustainability-definition-examples-principles/

(2) United Nations. (o. J.). The Paris Agreement. United Nations: Climate Action. https://www.un.org/en/climatechange/paris-agreement

(3) United Nations. (o. J.). The Paris Agreement. United Nations: Climate Change. https://unfccc.int/process-and-meetings/the-paris-agreement

(4) UN environment programme. (2022). Kunming-Montreal Global biodiversity framework. Convention On Biological Diversity. https://www.cbd.int/doc/c/e6d3/cd1d/daf663719a03902a9b116c34/cop-15-l-25-en.pdf

(5) United Nations. (o. J.). THE 17 GOALS | Sustainable Development. United Nations – Department of Economic and Social Affairs Sustainable Development. https://sdgs.un.org/goals

03 | Overview of existing European sustainability agreements and initiatives

To achieve its ambitious environmental and climate goals through a socially just transition, Europe needs to radically change production and consumption systems such as food, energy and mobility systems. As we currently consume too much and in an unsustainable way, the transition is difficult and requires strong coordination within the international community (1).

In this regard, in 2018, the European Commission presented the 2050 long-term strategy.
It states that the EU is pursuing the goal of being climate-neutral by 2050 and that the transition to a climate-neutral society represents both an urgent challenge and an opportunity to create a better future for everyone.
To achieve this, all parts of our society and all sectors of the economy must play their part (2).

“As Europeans, we want to leave a healthier planet behind for those that follow. We obviously cannot turn a blind eye to the climate challenge; we must look to the future.”

Jean-Claude Juncker, State of Union address September 2018 (3)

Figure 1 illustrates the envisaged path to a climate-neutral economy.
In addition to the complete decarbonization of the energy supply in order to reduce dependence on suppliers from third countries, the mobility sector is also to be comprehensively reformed. The focus here is on alternative means of transport, automated driving in conjunction with electric vehicles and the use of alternative fuels.
In addition, energy consumption is to be almost cut in half between 2005 and 2050 and a modern and intelligent network infrastructure is to be created.
Furthermore, natural carbon sinks are to be created through the development of more sustainable agriculture and remaining CO2 emissions are to be compensated for by creating negative emissions.
In addition, the modernization of industry should be the focus of a fully circular economy (3).

Figure 1: Road to climate neutral economy (3)

The 2050 long-term strategy thus forms the backbone of the European Green Deal.

he European Green Deal is a comprehensive political initiative of the European Union to tackle climate change and environmental challenges while promoting a fair and prosperous society. The initiative aims to transform the EU into a modern, resource-efficient and competitive economy with zero net emissions of greenhouse gases by 2050.
The European Green Deal also includes the following requirements:

  • Protection and improvement of the EU’s natural capital
  • Protection of the health and well-being of citizens from environmental risks
  • A just and inclusive transition that puts people at the center and takes into account the regions, sectors and employees that will face the greatest challenges (4) (see Figure 2).
Figure 2: The European Green Deal (4)

The objectives of the European Green Deal are also being implemented and supported as part of the EU’s 8th Environmental Action Program.

The long-term goal of the EU environment action program to 2030 is for all Europeans to live in a climate-neutral and healthy economy by 2050 at the latest. In this economy, there should be no waste, growth should be regenerative and inequalities should be significantly reduced.
Building on the European Green Deal, it aims to accelerate the transition to a climate-neutral, resource-efficient economy. It emphasizes that people’s well-being and prosperity depend on a healthy ecosystem.
The following are the six priority goals of the program:

  • Reduce greenhouse gas emissions by 2030 and achieve climate neutrality by 2050
  • Improve adaptability to climate change by strengthening resilience and reducing vulnerability to climate change
  • Transition to a regenerative growth model, decoupling economic growth from resource use and environmental degradation, while accelerating the transition to a circular economy
  • Zero pollution of air, water and soil and protection of the health and well-being of Europeans
  • Protecting, preserving and restoring biodiversity by improving the state of ecosystems and combating desertification and land degradation
  • Reducing the environmental and climate impact of production and consumption, particularly in the areas of energy, industrial development, buildings and infrastructure, mobility and food systems (5)

The European Climate Pact is part of the European Green Deal and aims to provide a vibrant space for the exchange of information, discussion and action on the climate crisis, as well as support for the growth of a European climate movement.
It offers people, communities and organizations the opportunity to participate in climate action across Europe, because the solutions outlined in the European Green Deal can only be successful if all people, communities and organizations are involved and take action.
Therefore it aims to make it easier to:

  • learn about climate change,
  • develop and implement solutions and
  • network with others and maximize the impact of these solutions.

It should also encourage Europeans who are willing to contribute in any way they can and reach those who have been less engaged so far.
Objectives:

  • Raise awareness of climate issues and EU action
  • Encourage climate action and promote engagement
  • Connect citizens and organizations working on climate and help them learn from each other (6)

To sum up, the European Union has a lot of goals aiming to create a more sustainable future for all. To be able to reach these, it is necessary that every individual, as well as every community, every organization and every company contributes their part.

(1) European Environment Agency. (2023). Sustainability challenges. European Environment Agency. youmatter. Sustainability – What Is It? Definition, Principles and Examples. https://youmatter.world/en/definition/definitions-sustainability-definition-examples-principles/

(2)European Commission. (o. J.). Climate Action: 2050 long-term strategy. European Commission. https://climate.ec.europa.eu/eu-action/climate-strategies-targets/2050-long-term-strategy_en#:~:text=The%20EU%20aims%20to%20be,action%20under%20the%20Paris%20Agreement%20.

(3) European Commission. (2018). Our Vision for A Clean Planet for All. https://climate.ec.europa.eu/system/files/2018-11/vision_1_emissions_en.pdf

(4) Publications Office of the European Union. (2020). Communication from the Commission—The European Green Deal. EUR-Lex. https://eur-lex.europa.eu/legal-content/EN/LSU/?uri=COM:2019:640:FIN

(5) Publications Office of the European Union. (2022). EU environment action programme to 2030. EUR-Lex. https://eur-lex.europa.eu/legal-content/EN/LSU/?uri=CELEX:32022D0591

(6)European Union. (o. J.). European Climate Pact. European Union. https://climate-pact.europa.eu/index_en

03 – Erklärvideos

Verwendung von Filmen an Schulen und Universitäten
Die filmbasierte Lehre ist an Schulen bereits lange etabliert. Das Institut für Film und Bild in Wissenschaft und Unterricht begann bereits im Jahr 1950 damit. Während früher für die Gestaltung der Filme professionelle Tools benötigt wurden, ermöglichte der technische Fortschritt das einfachere Erstellen von Videos oder Präsentationen, die beispielsweise von Sprache begleitet werden (Powerpoint). Ab den 2000er-Jahren nahm der Einsatz neuer Medien im Fernstudium zu.[1]


[1] Vgl. Felgentreu 2023, S. 110

Definition
Obwohl der Begriff „Erklärvideo“ weit verbreitet ist, gibt es keine einheitliche Definition.
Speziell die große Bandbreite an Produzenten, laienhaft bis professionell, thematische Vielfalt, sowie unterschiedliche Stile und Formen beschreiben Erklärvideos.
Die Länge der Videos und der Produktionshintergrund sind für die Definition nicht ausschlaggebend.
Durch Erklärvideos können komplexe oder einfache Inhalte vermittelt werden. Genutzt werden dafür visuelle und auditive Elemente zur Wissensvermittlung. Sie unterscheiden sich von meinungsorientierten Beiträgen und können von Tutorials abgegrenzt werden.[2]

Der Begriff „Erklärvideo“ umfasst eine Vielzahl verschiedener Videoformate, wie Justine Schöne in ihrem Blog „Erklärvideos als Forschungsgegenstand“ betont. Diese Vielfalt verdeutlicht die verschiedenen Varianten, die sich unter dem Oberbegriff „Erklärvideo“ subsumieren lassen, bedingt durch unterschiedliche Rahmenbedingungen und hohe Anpassungsfähigkeit. Schöne spricht davon, dass es unsinnig sei, jedem Format einen eigenen Namen zu geben, und betont stattdessen die Flexibilität dieser Varianten.

Dennoch wird diskutiert, ob es sinnvoll wäre, jedem Typ eine spezifische Bezeichnung zuzuordnen, um Unschärfen zu vermeiden. Eine ungenaue Verwendung des Begriffs kann zu verallgemeinerten Aussagen führen, die nicht auf alle Erklärvideos zutreffen. Es ist wichtig anzuerkennen, dass nicht jedes Erklärvideo den Anspruch hat, alles zu lehren, und einige Vorkenntnisse voraussetzen können.

Einige Erklärvideos nutzen Elemente des „Digital Storytelling“, um die Wissensvermittlung durch emotionale Komponenten zu erweitern. Diese emotionale Komponente ist jedoch kein allgemeines Qualitätskriterium von Erklärvideos. Während viele Erklärvideos versuchen, Themen kompakt und einfach zu vermitteln, kann dieser Ansatz nicht für alle Videos und Zielgruppen gelten. Manche Zielgruppen suchen intensive Lernprozesse und eine vertiefte Auseinandersetzung mit dem behandelten Thema, was zeigt, dass nicht alle Videos auf Effizienz und Kürze ausgelegt sind. Aus medienpädagogischer Sicht ist es entscheidend, individuelle Lernwege zu ermöglichen und die Wissensaneignung zu fördern, anstatt den Fokus nur auf eine leichte Vermittlung zu legen.[3]


[2] Vgl. ebda. S. 117 – 119


[3] Vgl. ebda. S. 112 – 113

Ausprägungen von Erklärvideos
Vier verschiedene Formen von Erklärvideos werden von Wolf in seiner Typologie erklärender Filme beschrieben. Der Begriff umfasst folgende Arten von Videos.

Lehrfilme: Oft professionell produzierte Filme, die von Verlagen entwickelt und gestaltet werden, um Lernprozesse zu unterstützen. Sie verfügen über eine hohe didaktische Expertise.

Aufzeichnungen von Lehrveranstaltungen/Vorträgen: Diese Aufnahmen von Expert:innen bieten Bildungsgehalt, sind jedoch stark von der Qualität der Vortragenden abhängig.

Tafel- oder Whiteboard-Anschrift: Erläuterungen finden vor einer Tafel/Whiteboard statt und können eine Unterrichtssituation simulieren. Klare Visualisierungen sind hier erforderlich.

Vlogging-Stil: Die Zuschauer:innen werden direkt angesprochen, ohne Tafel/Whiteboard. Die Persönlichkeit der Vlogger:innen steht im Vordergrund.

Screencasts: Kommentierte Aktivitäten werden am Bildschirm gezeigt. Sie eignen sich besonders gut für die Erklärung von Software-Anwendungen.

Trickfilm- und Legetechnik: Animationen oder Legetechnik wird genutzt, um Inhalte zu vermitteln. Sie bieten eine visuelle Dynamik und können gut für Storytelling genutzt werden.

Video-Tutorials: Eine Tätigkeit, die von Zuschauer:innen nachgemacht werden kann, wird gezeigt. Der Lernerfolg lässt sich leicht überprüfen.[4]


[4] Vgl. ebda. S. 121 – 124

Felgentreu 2023         Felgentreu, Jessica u.a. (16.03.2023): Bildung und Medien. Theorien, Konzepte und Innovationen. In: Springer VS Wiesbaden, https://doi-1org-1xaftlw3h01b0.perm.fh-joanneum.at/10.1007/978-3-658-38544-6 (20.11.2023)

02 | Definition of the term sustainability

Before I delve deeper into the various aspects of my major research topic of sustainability, it is important to first clearly define the term.

Etymologically speaking, the word „sustainable“ is a compound of „sustain“ + „able“. „To sustain“ means „to support“, „to maintain“ or „to bear“.
„Sustainable“ therefore is an adjective for something that can be sustained, i.e. something that is „bearable“ and „can be continued at a certain level“. So essentially, sustainability can be seen as a process by which something is maintained at a certain level (1).

Whilst the composition of the word already provides information about the meaning of it, it is also useful to take a closer look at its definition.
I noticed, that people often have too narrow a definition of the term sustainability. Whilst the environmental part of it is usually immediately associated with the topic, the Brundtland report of the world commission on environment and development from 1987 emphasizes that sustainability is a multifaceted concept that, in addition to environmental considerations, also encompasses social and economic concerns (2).

Figure 1 clearly shows the relationships between these three sectors.

Figure 1: corelation of social, economic and environmental sustainability (3)

In the Brundtland report it is stated that „sustainable development is development that meets the needs of the present without compromising the ability of future generations to meet their own needs“ (p.41) (2). This still remains the commonly agreed on definition of sustainable development.
The report also notes that „environmental and economic problems are linked to many social and political factors“ and that „new approaches must involve programs of social development, particularly to improve the position of women in society, to protect vulnerable groups, and to promote local participation in decision making“ (p. 37) (2).

Overall it is important to note that in recent times, due to global environmental and social challenges, the term „sustainability“ is often used in a way where it primarily refers to practices and measures taken to prevent the depletion of natural resources, so an ecological balance is uphold, ensuring that the quality of life isn’t compromised.
This understanding of sustainability encompasses various facets:

  • preventing overexploitation of resources,
  • optimizing manufacturing processes to reduce energy consumption and pollution,
  • reevaluating product consumption patterns,
  • influencing investment strategies,
  • modifying citizen lifestyles,
  • shaping consumer habits,
  • advancing technology
  • and implementing changes in business and institutional frameworks.

Actions are considered sustainable when they minimize or avoid harming the natural environment, driven by the belief that safeguarding ecosystems will secure the quality of life for present-day societies (1).

(1) youmatter. Sustainability – What Is It? Definition, Principles and Examples. https://youmatter.world/en/definition/definitions-sustainability-definition-examples-principles/

(2) World Commission on Environment and Development. (1987) Report of the World Commission on Environment and Development: Our Common Future. http://www.un-documents.net/our-common-future.pdf

(3) Prokopowicz D. (2020). IMPLEMENTATION OF THE PRINCIPLES OF SUSTAINABLE ECONOMY DEVELOPMENT AS A KEY ELEMENT OF THE PRO-ECOLOGICAL TRANSFORMATION OF THE ECONOMY TOWARDS GREEN ECONOMY AND CIRCULAR ECONOMY.DOI: 10.5604/01.3001.0014.3558