In the world of graphic design, shapes play a crucial role in conveying messages and emotions. There are two basic categories, called geometric and organic shapes, each with their own unique characteristics and meanings. In this blog post, we explore the difference between these shapes and how they are interpreted in graphic design.
While geometric shapes can be drawn with a ruler or compass, organic shapes give the impression of having been drawn by hand. For this reason, they appear natural and human.
A brief introduction to the meaning of different shapes in graphic design
Geometric shapes
Geometric shapes, such as circles, squares and triangles, are precise, symmetrical and follow clear mathematical rules. They convey a sense of structure, order and rationality. In graphic design, geometric shapes are often used to emphasise professionalism, clarity and efficiency.
Square and rectangle: Strength, security, reliability, discipline, order, symmetry
Triangle: Movement, balance, risk, stability, dynamism, energy
Circle, oval, ellipse: Unity, integration, wholeness, completion, trust, harmony, flexibility
Organic shapes
In contrast, organic shapes are free-flowing, curved and irregular. They reflect the diversity of nature and can create an artistic, lively atmosphere. Organic shapes are often abstract and open up space for individual interpretation.
Shapes inspired by nature: Originality, authenticity, freshness, ecology
Organic abstract shapes: Calmness, approachability, naturality, creativity
The choice between geometric and organic shapes in graphic design depends on the intended message and the desired visual impression. Companies that want to emphasise stability and professionalism may lean towards geometric shapes, while creative and artistic industries may prefer the versatility of organic shapes.
Sources
https://254-online.com/shape-visual-element-graphic-design/#:~:text=Organic
https://www.exovia.de/journal/geometrische-aesthetik-im-webdesign-die-kraft-der-formen-fuer-visuelle-wirkung/#:~:text=In
https://www.creatopy.com/blog/circle-design/#:~:text=From
https://www.whiteriverdesign.com/meaning-shapes-design/#:~:text=Natural%2FOrganic
